Creamfields, one of the most powerful and influential names in global dance culture, has launched a groundbreaking new venture: Creamfields Recordings. Designed to elevate the next generation of electronic music talent, the new label is a forward-facing extension of the festival’s legacy — one built on innovation, cultural impact, and a deep commitment to shaping the future of dance music.
This announcement marks a major milestone in Creamfields’ 35-year evolution, setting the stage for a new era of artist development and genre-defining music.
Creamfields Recordings is born from a strategic partnership with NQ, the Manchester-based music and culture company known for its artist-first philosophy and modern creative vision. Together, the two institutions unite their strengths to build a global platform that supports artists from every corner of the electronic spectrum.
NQ — operating across publishing, management, events, and records — amplifies the label’s mission with a contemporary and culturally rooted approach. This collaboration bridges heritage with innovation, ensuring the imprint becomes a trusted, powerful force in shaping tomorrow’s electronic sound.
NQ CEO & Founder Michael Adex shared the inspiration behind the collaboration:
“NQ was built in Manchester with the ambition of impacting the world from the North, so joining forces with Creamfields — a powerhouse born from the same spirit — feels like a natural evolution. Together, we’re creating a future-facing label dedicated to discovering breakthrough talent, elevating new voices, and building meaningful careers with music that resonates worldwide.”
What began in 1992 as a 400-capacity club night inside a disused Liverpool warehouse has grown into one of the most respected and influential forces in electronic music. Over three decades, Cream and Creamfields have championed emerging artists, launched careers, and reshaped the global festival landscape.
Their contributions include:
Establishing one of the world’s most iconic electronic festivals
Providing a major stage for young and rising artists
Setting standards in festival production, sound, and lighting
Inspiring the blueprint for modern dance music events worldwide
With the launch of Creamfields Recordings, that influence now extends into recorded music — creating a dedicated platform focused on discovery, creativity, and artistic growth.
The goal of Creamfields Recordings is to build a home for artists across all levels — whether they’re industry veterans or breakout newcomers. The label aims to serve as:
It will welcome a broad range of genres: techno, house, melodic, bass, progressive, electronica, and more. This open-minded ethos reflects Creamfields’ long-standing role as an innovator — always evolving, always championing the future.
The inaugural release from Creamfields Recordings drops this Friday, kicking off the label with a wave of excitement within the global electronic community. Fans can expect fresh talent, forward-thinking sounds, and the same level of quality that has defined the Creamfields brand for decades.
For updates, visit: creamfieldsrecordings.com
Demo submissions: demos@creamfieldsrecordings.com
As Creamfields enters this new era, Creamfields Recordings stands as a testament to the festival’s enduring passion for culture, creativity, and community — and its unwavering belief that the future of electronic music is brighter, bolder, and more diverse than ever.
The launch of Creamfields Recordings marks a bold new era for one of the world’s most influential names in electronic music. By uniting Creamfields’ legendary legacy with NQ’s creative innovation, the label becomes a forward-facing platform built to amplify the next generation of producers, DJs, and visionaries.
As dance culture continues to evolve, Creamfields Recordings positions itself at the heart of that evolution—championing fresh sounds, elevating emerging talent, and shaping the future of electronic music worldwide. With its first release dropping this Friday, the journey begins now, promising a new wave of artists ready to define the sound of tomorrow.
Start the day with a music vibe. Close your eyes, feel the waves, seagull chirping, and relax. Morning is a new day full of endless possibilities so we will try to make a difference in your routine.
close
Straight from the heart of the magical island, we bring you the hottest beats lighting up the globe!
Tune in to IVR Radio – non-stop music, endless energy. Follow us on social media and stay in the vibe!
